Customers Always Come First – No Price Increases Due to Tariffs

Carlsbad, CA (11/9/18)

While much of the industry is struggling with how to handle the impact of the tariffs, Auroralight, Inc. has announced that it will not be increasing prices on any of its products due to recently announced tariffs.

“The beauty of designing, manufacturing, and assembling in Carlsbad, CA,” said Steve Wood, Vice President Auroralight, Inc. “is that we’re able to control costs effectively, and partner with other American companies instead of overseas; thus, tariffs like those announced recently have no effect on the prices of our products.”

The Office of the United States Trade Representative continues to increase the Section 301 tariff on goods coming into the U.S. from China. This includes many lighting components and finished products. While most of the industry has used these tariffs as a justification to raise prices throughout the year, as we expect them to do again in 2019, Auroralight, Inc. remains committed to delivering the same excellent products and excellent value that customers have come to expect.

In addition to avoiding tariffs like the ones imposed earlier this year, Auroralight’s award winning manufacturing process guarantees its products ship quickly and correctly. Steve Wood continues, “customers have trusted us for over 22 years in helping create beautifully lighted projects with our products. Maintaining current pricing allows for that trust to continue for years to come.”

To learn more about Auroralight, Inc. and their many other quality products for the architectural and landscape lighting projects, visit or follow Auroralight, Inc. on Facebook, Twitter, LinkedIn, Instagram, and Pinterest.

About Auroralight, Inc.

Innovating For Over 22 Years

Auroralight designs, engineers and manufactures the world’s finest solid copper and brass estate quality landscape lighting solutions. Located in Carlsbad, California where all its manufacturing takes place, the company was founded in 1996 by Michael Joye.  A true visionary, he and his team have engineered more than 100 distinctive lighting products.  The company is passionate about its commitment to create the finest luminaires possible with a wide variety of high quality mounts, accessories and options for each. Auroralight is the ONLY landscape lighting manufacturer that is systems-oriented. This commitment ensures that the luminaire, mounting apparatus and accessories all work together seamlessly and are manufactured with the highest quality and attention to detail.