Customers Always Come First – No Price Increases Due to Tariffs

Customers Always Come First – No Price Increases Due to Tariffs

Carlsbad, CA (11/9/18)

While much of the industry is struggling with how to handle the impact of the tariffs, Auroralight, Inc. has announced that it will not be increasing prices on any of its products due to recently announced tariffs.

“The beauty of designing, manufacturing, and assembling in Carlsbad, CA,” said Steve Wood, Vice President Auroralight, Inc. “is that we’re able to control costs effectively, and partner with other American companies instead of overseas; thus, tariffs like those announced recently have no effect on the prices of our products.”

The Office of the United States Trade Representative continues to increase the Section 301 tariff on goods coming into the U.S. from China. This includes many lighting components and finished products. While most of the industry has used these tariffs as a justification to raise prices throughout the year, as we expect them to do again in 2019, Auroralight, Inc. remains committed to delivering the same excellent products and excellent value that customers have come to expect.

In addition to avoiding tariffs like the ones imposed earlier this year, Auroralight’s award winning manufacturing process guarantees its products ship quickly and correctly. Steve Wood continues, “customers have trusted us for over 22 years in helping create beautifully lighted projects with our products. Maintaining current pricing allows for that trust to continue for years to come.”

To learn more about Auroralight, Inc. and their many other quality products for the architectural and landscape lighting projects, visit auroralight.com or follow Auroralight, Inc. on Facebook, Twitter, LinkedIn, Instagram, and Pinterest.

About Auroralight, Inc.

Innovating For Over 22 Years

Auroralight designs, engineers and manufactures the world’s finest solid copper and brass estate quality landscape lighting solutions. Located in Carlsbad, California where all its manufacturing takes place, the company was founded in 1996 by Michael Joye.  A true visionary, he and his team have engineered more than 100 distinctive lighting products.  The company is passionate about its commitment to create the finest luminaires possible with a wide variety of high quality mounts, accessories and options for each. Auroralight is the ONLY landscape lighting manufacturer that is systems-oriented. This commitment ensures that the luminaire, mounting apparatus and accessories all work together seamlessly and are manufactured with the highest quality and attention to detail.

Auroralight Announces New LSL10 Luminaires

PRESS RELEASE

Auroralight Announces New LSL10 Luminaires

Featuring Thermally Integrated™ LEDs & Copper Core Technology™

Launching Nationwide Q3 2018

(CARLSBAD, CA – September, 2018) Auroralight, manufacturer of the world’s finest solid copper and brass landscape lighting solutions is pleased to introduce the new LSL10 Agave directional luminaires. This revolutionary little spotlight packs some serious punch!

Compact With Impact

LSL10 Agave

The new LSL10 micro directional luminaire is a high performance, low energy LED accent light. Machined from solid brass bar, its artistic styling and precise machining make this fixture both attractive and functional. The LSL10 Agave may look small, but it is extremely powerful! Paired with our exclusive AMS™ mounting system, there are a plethora of mounting possibilities.

Features include:

  • 3 Watts and Up to 300 lumens
  • Cree XLAMP® (XP-L) LED
  • Self-aligning and Self Sealing Optic
  • Interchangeable UV & Shock Resistant Silicone TIR
  • Optic (Patent Pending)
  • 2700, 3000 or 4000K (CRI 80 typ.)
  • Thermally Integrated®, Field Serviceable LED Module
  • TRIAC Dimming to <10% typ.
  • 12 VAC Electronic or Magnetic
  • Solid Brass Construction

Please see DropBox link to high res product images below:

https://www.dropbox.com/sh/jslxgap3p77l4wb/AAAI5frUmHokEELJMYGB6wkIa?dl=0

Contact

Jason Kessel

Marketing Communications Manager

760-931-2910 x133

jasonk@auroralight.com

Auroralight Announces New LSW8-PL Luminaires

PRESS RELEASE

Auroralight Announces New LSW8-PL Luminaires

Featuring Thermally Integrated™ LEDs & Copper Core Technology™

Launching Nationwide Q3 2018

(CARLSBAD, CA – September, 2018) Auroralight, manufacturer of the world’s finest solid copper and brass landscape lighting solutions is pleased to introduce the new LSW8-PL luminaires. This path light is based on our popular LSW8 Meridian Step/Wall Light. Designed specifically for situations when there is a need to continue lighting a pathway where there is no wall or other structure available to mount the traditional LSW8.

Add Lighting in the Absence of Structure

LSW8-PL Meridian

The LSW8-PL is an ideal solution for uniform spacing and light levels in the absence of a structure. Its small aperture effectively shields against glare while allowing for excellent forward projection with even illumination side to side. Pair with our LSW8 step/wall light for design continuity throughout your project.

Features include:

  • 25 Watts and up to 45 lumens
  • Cree XP-L® High Density LED
  • 2700, 3000 or 4000K (CRI 80 typ.)
  • Interchangeable UV & Shock Resistant Silicone Optic
  • Thermally Integrated™, Field Serviceable LED Module
  • TRIAC Dimming to <10% typ.
  • 12 VAC Electronic or Magnetic
  • Copper and Brass Body w/ Brass or Copper Faceplate

Please see DropBox link to high res product images below:

https://www.dropbox.com/sh/2nh4ynp500gunf4/AADW7SyGkNuR09mgwWfbnHhna?dl=0

Contact

Jason Kessel

Marketing Communications Manager

760-931-2910 x133

jasonk@auroralight.com

Auroralight Announces New LPL7-SQ Quadrant Luminaires

PRESS RELEASE

Auroralight Announces New LPL7-SQ Quadrant Luminaires

Featuring Thermally Integrated™ LEDs & Copper Core Technology™

Launching Nationwide Q3 2018

 

(CARLSBAD, CA – September, 2018) Auroralight, manufacturer of the world’s finest solid copper and brass landscape lighting solutions is pleased to introduce the new LPL7-SQ luminaires. Featuring precision machined acrylic optics with a deep prismatic design that allows for uniform distribution from a single optic lens. For more light output and forward light distribution, the LPL7-SQ is also available with a 7 watt light engine. Machined from solid brass, the LPL7-SQ Quadrant is built with the highest level of craftsmanship one comes to expect from Auroralight.

Classic Angular Design Delivering Exceptional Performance

LPL7-SQ Quadrant

The LPL7-SQ is a classic design re-engineered and manufactured to a quality and performance standard never before available. Featuring a heavy duty architectural brass stem ingeniously coupled to the robust die-cast brass hood with no visible hardware. Available in two distributions and wattages.

Features include:

  • Lumens – 3W: 136, 7W: 259 @ 3000K
  • 3 Watt Single LED or 7 Watt Triple LED
  • Cree XP-L® High Density LED (CRI 80 typ.)
  • 2700K, 3000K, 4000K
  • Thermally Integrated®, Field Serviceable LED Module
  • TRIAC Dimming to <10% typ.
  • 12 VAC Electronic or Magnetic
  • Solid Brass Construction

Please see DropBox link to high res product images below:

https://www.dropbox.com/sh/pu4qqz6ch2dxmtt/AACAVonBV9Rn-wsLhZac-LI8a?dl=0

Contact

Jason Kessel

Marketing Communications Manager

760-931-2910 x133

jasonk@auroralight.com